Connect with self.
Lead with clarity.

Refine your narrative to amplify your impact.

I’m Jackie Bebenroth, a brand strategist who’s guided over 80 organizations through the process of positioning for what’s next.

Today, I apply the same strategic frameworks to help high-performing professionals define and articulate their own personal brand platforms.

Because when you have clarity on who you truly are, everything else comes into focus.

LEARN MORE

Impact begins within.

Exceptional leadership starts with self-awareness.

LEARN ABOUT IDENTITY MAPPING

I partner with entrepreneurs and executives to define and align values, motivations, and behaviors through a process called Self Identity Mapping. The outcome of this work brings:

  • Clarity of Purpose: Focus your energy on what truly matters, discerning between opportunities and distractions.

  • Consistency of Expression: Align words and actions, creating authenticity that feels natural, not performative.

  • Resonant Presence: When you live from your authentic self, your energy feels coherent and attracts like-minded people.

  • Emotional Regulation: Inner alignment fosters emotional stability, allowing you to respond instead of react.

  • Boundaried Confidence: Knowing what’s important allows you to protect your time for what matters most.

Who Needs Self Identity Mapping?

Identity Mapping is especially beneficial for leaders navigating pivotal points of change:

  • Founders steering organizations through a merger or exit

  • Professionals seeking a new career

  • Executives leading new organizations and teams

  • Family business owners moving through a succession

Connect with Jackie

As Heard On

Listen to a collection of podcast guest appearances
on Jackie's Spotify playlist.

Listen Here

Meet Jackie.

Jackie Bebenroth offers business leaders the principles needed to define a truly authentic and resilient brand.

Learn more

Support for Event Planners

Need Jackie’s speaker intro? Bio? Headshots?

Here’s everything you need to prepare for your upcoming event or workshop.

COMING SOON

Change Begins with Clarity

Self-discovery is a journey. Jackie’s Identity Mapping method clears the way for transformational change and growth.

CONNECT WITH JACKIE